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Rosarito Hotel: A Glorious Past Combines with a Promising Future

by Ron Raposa,

It started out as a 12-room hunting lodge in 1925 and for over eight decades it has had a magical hold on Baja California and the millions who have visited or stayed there.

On August 2, the landmark Rosarito Beach Hotel will officially become a 500 room and suite resort as it hosts the grand opening celebration for its spectacular oceanfront 17-story, 271-suite Pacifico Tower.

The ribbon cutting will be at 5 p.m. Three by-invitation-only themed celebrations will start at 5:30, in the Pacifico Tower, plus a fourth in the hotel’s garden area for all guests. Reservations are now being accepted and early reservations are suggested.

More than 1,000 people are expected. The Governor of Baja California, José Guadalupe Osuna Millán, will be among those on hand to participate in the celebration of this historic occasion.
In 83 years the Rosartio Breach Hotel has guests including celebrities and royalty from around the world, so many in fact that it spawned the birth of the popular tourist town of Rosarito Beach which literally grew up around it.

The Pacifico Tower marks the first time that the option of ownership has ever been offered to the public, as fully furnished suites are offered for sale with the option of guests placing them in the hotel rental program.

The Rosarito Beach Hotel is now in its third generation of family ownership, the principal owner is Hugo Torres, the mayor of Rosarito Beach, a position he holds for the second time.

The hotel has undergone extensive renovations of its existing facilities, including the grand lobby murals, as well as the addition of many more amenities for its guests, including an infinity pool and rooftop restaurant plus a greatly expanded selection of accommodations and rate options. A new state of the art conference center is scheduled to break ground in December.

Following an extraordinary past, the Rosarito Beach Hotel is ready to unveil its promise to the future with the grand opening of the Pacifico Tower. Suites in the Pacifico Tower will be available as of Aug. 1 and can be reserved now. Media Contact: Ron Raposa

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